Alter Ego

Alter Ego

Booth TBD 1

Alterego Italy is a premium professional haircare brand rooted in Italian style, creativity, and innovation. It offers high-performance products designed to nourish, protect, and enhance all hair types, delivering salon-quality results, lasting beauty, and healthy, vibrant hair.

Educators

Schedule

  • Monday at 10:45 AMClassrooms

Classes

Alter Ego logo

Monday

10:45 AM – 12:15 PM

Sunbreak: The Art of Internal Highlights & Illumination

  • Hair Color

Time is money, and with Alter Ego Italy, Sunbreak is designed to maximize both. This technique elevates a standard root retouch into a refined, multi-dimensional service, using soft, internal highlights strategically placed to create movement and light from within.