Built on the legacy of OPI founder George W. Schaeffer, today, as a boutique, stylist-led brand, Aloxxi is redefining what that legacy looks like —bringing a fresh, global perspective to the future of beauty.

The result is more than advanced solutions for vibrant, long-lasting color and healthy hair. It’s a commitment to innovation, elevated quality, and creative expression—designed for stylists who want to be part of a distinctive community centered on connection, growth, and shared success.