Sierra Adam is a balayage specialist and salon owner based in San Diego with 14+ years behind the chair. She’s known for creating high-impact, lived-in color using her signature FOILage techniques and for keeping it real about what it actually takes to build a career in this industry.

A Lead Education Ambassador for Danger Jones, Sierra has taken the stage at major industry events and teaches across the

country, and internationally focusing on technique, consistency, and the reality behind success.

Her message is simple: confidence isn’t something you wait for, you build it by showing up and doing it anyways.

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